CASE STUDY: CHASE MANHATTAN
The Challenge: Chase was one of the premier global brands, yet it was having difficulties adapting to the “new age of banking” because key services were hidden and unconnected, deep in the baronies of the bank.
The Process: Sarkady, working with a consortium of firms, developed a leadership development program based on the concept of ONE CHASE – an integrated network of services for customers. We organized a leadership retreat and then trained 750 executives worldwide. We followed through with coaching and consulting to translate the ONE CHASE culture into each business unit.
The Result: Breathing new life into the brand generated increasing quarterly returns and a stronger balance sheet. The ONE CHASE approach supported two successful mergers and sparked company rejuvenation. |
